Habit tracking, rethought Early access

Start the streak
you'll
actually keep.

A habit app that counts the weeks you show up — not perfect days. Miss a day and your streak doesn't break.

No red marks
No guilt
No leaderboard
9:41●●●
STRKKK
R
Evening, Rahul.
No rush — you're on pace this week.
74%
This week
2 of 3 habits secured 🔥
🚶
Morning Walk
3× / week · secured
🔥6
✓ 3 of 3
🏋️
Gym
4× / week · on track
🔥3
2 of 4 · plenty of room left.
Today
Progress
Challenges
You
Miss a day. Streak lives.
Count the weeks, not the days.
No red. No guilt. No leaderboard.
Your rhythm. Your streak.
Consistency without the daily tyranny.
Showing up beats showing off.
Rest is part of the rhythm.
Miss a day. Streak lives.
Count the weeks, not the days.
No red. No guilt. No leaderboard.
Your rhythm. Your streak.
Consistency without the daily tyranny.
Showing up beats showing off.
Rest is part of the rhythm.
The problem

Habit apps punish you
for being human.

  • 🧱
    The all-or-nothing cliff
    One missed day erases weeks of work. The punishment is wildly out of proportion to a single lapse.
  • 📅
    Rhythm mismatch
    Not every habit is daily. Gym 3× a week is healthy — a daily gym streak just manufactures failure.
  • 😔
    Guilt as a motivator
    Red marks and "you failed today" make opening the app feel bad. So you stop opening it entirely.
How it works

Days fill the week.
Weeks build the streak.

Three simple rules that make consistency feel achievable — not exhausting.

01
Daily · 7×
Most days · 5×
A few · 3×
Weekly · 1×

Set your own rhythm

Pick how often a habit should happen — 3× a week, 5×, whatever you can actually keep. Which specific days don't matter.

02
M
T
W
T
F
S
S

Hit it and the week is secured

Miss Tuesday? No problem — log Wednesday and the week stays alive. One off day breaks nothing as long as you hit your target count.

03
0
week
streak

Weeks build your streak

Your streak counts consecutive weeks you hit your target — not perfect days. It only resets if you end a full week below target.

Built different

The habit app that's
actually on your side.

📈

Your week, at a glance

See the week filling up — not a calendar of shame. Two numbers, never blended: your week streak, and how you're tracking this week.

Morning Walk · 3× per week
🔥 0
week streak
2 of 3
this week
🚫

No red. Ever.

A missed day is not a failure — it's just a Tuesday. No red marks, no "you broke your streak" messages, no guilt.

🔥
Miss · Bounce back · Keep the streak
🎯

Flexible targets

Set gym to 3×, reading to 5×, meditation to daily — each habit has its own realistic cadence. No one-size-fits-all.

🤝

Challenges, not competition

Invite a friend to do a habit alongside you — everyone keeps their own streak. Company without a leaderboard.

📸

Sunday recap, made to share

A weekly reflection built from your photo logs. Shareable — not to flex, but to quietly celebrate showing up.

From early readers

The streak-burned
club is large.

"I quit Streaks after losing 60 days over one sick night. I haven't opened a habit app since. This is the first concept that doesn't make me feel pre-emptively guilty."

A
Aanya, 26
restarts her gym routine every 3 months

"Not everything I want to build is daily. I run three times a week, meditate most days, call my parents once. No app accounts for that. This one actually gets it."

D
Dev, 31
tracks 6 habits, keeps 2

"The 'count the weeks not the days' thing sounds gimmicky until you realize it's just how life actually works. Some weeks are bad. Good months still happen."

S
Samara, 29
quit Habitica after day 18
STRKKK is and isn't

A companion,
not a productivity dashboard.

Other habit apps
Daily-only streaks
Red marks when you miss
Leaderboards & social pressure
One frequency for all habits
Zero-reset on a single miss
Gamified pressure to "not break the chain"
STRKKK
Weekly targets, your cadence
No red, no shame, ever
Solo-first, challenges optional
Each habit has its own frequency
Streak lives through one bad day
Calm, private, guilt-free
What it feels like
😰Don't break the chain
😔You failed today
📊You're ranked 47th
😤All-or-nothing
🔴Reset to zero
😶Opens the app less and less
The honest math

3 days a week.
That's 156 sessions a year.

Most people overestimate what they need to do — and quit when they fall short. Here's what showing up imperfectly actually adds up to.

Pick your frequency
156
sessions a year
That's 3 full months of showing up — logged, counted, real.
52
weeks in a streak
One full year of consistent weeks. Each one counts even if a single day slipped.
43%
of all days, you showed up
Less than half the days — and still a habit for life.
Your year — every week a block
Week target hit One week off — streak paused, not dead
"3 times a week.
Not every day. Not perfectly.
And still — 156 sessions, a year from now."
That's what STRKKK counts. Not your off days. Your on ones.
Early access

Start the streak
you'll actually keep.

Join the waitlist. We'll let you know the moment the app is ready — no spam, no pitch deck, just the app.

No spam. No pitch. Just the app when it's ready.